Web Design And Marketing
Let's discuss the marketing services we offer that will complement our web design services. Your website is your key landing point for much of the marketing you want to do. What that means is all roads should lead to your website. So, if you don’t have a website let's get you online with your first website.
Once you have a website you can start to hook up marketing services. Start with putting social media links on your website since we can hook you up with messenger marketing.
You can always put a subscription form on your website to collect emails. This is where our stand-alone email marketing service is handy.
Your website is your online representation but not only is having a great-looking website is important it’s still not enough if you want to maximize the space with customers and viewers who come to your website. We recommend having a marketing strategy in place to complement your website.
We like to use conversion tools on the website itself since this is a space you can use as well. Examples of this are an email subscription form or a pop-up for updates and announcements.
Another option is to use exit intent. This is an effective sales tactic that many marketers use to boost sales and conversions. Now that you have some insights on building a website, see our web design service where you can get started right away. Our website builder is a do-it-yourself drop-and-drag editor where you can build your website and learn how to do it with video tutorials.
Some may not want to do this and we can set a website up for you with our flat fee setup service. It is $200 to $500 depending on what you want. For instance, a blog and submitting some articles require more work.
Marketing Your Website
Keep in mind that before you do any kind of online marketing you must have your website completed and online first. Once you have accomplished this we can now dig into online marketing for your website. There are two methods to market your website what you do with it (onsite marketing) and where you put it (offsite marketing).
Onsite marketing is utilizing the website for conversions using email subscription forms and booking widgets. Offsite marketing is using social media and directories. Even though there are many ways to buy paid advertising online, we recommend Facebook advertising.
Another plan of attack is to develop a mobile app for your business. Apps are replacing websites so it’s a good idea to have both a website and an app. Apps are very popular for ordering food. You can send out push notifications if you want to. Proximity marketing can also be installed on an app. This is a very effective marketing strategy. You can set it up so when customers pass by your store you can alert them to come in but bear in mind they have to have your app installed.
We highly recommend email marketing for website design. If you are interested in collecting leads and building a database your website is your first starting point. You set up a website and get it looking the way you want so now it is in your interest to maximize your conversions. We have an API you can use with our recommended third-party email marketing services. This works excellent for remarketing to your subscribers.
Secondly, you can reduce cart abandonment with your online store by introducing them to your VIP email list. Let us help you set up an email marketing system for your website. We only work with email providers that offer a great email deliverability rate. We know from years of experience what companies to use. Hire an email marketing expert to guide you through the process. Get in touch with us at support.
Marketing Strategies
Although we like to offer marketing services having a marketing strategy for it is also important, spending money on ads without a marketing strategy it’s hard to determine to keep the costs down. We like to call it ad optimization. The first strategy for setting up a campaign is to determine what you want to achieve. If you’re looking to collect email leads we like to use lead advertising.
The other option is always to split test your ads once you have the desired campaign in place. There are of course other objectives you may want to achieve, let’s talk about how we can structure an effective ad campaign. Hire an expert in the field of social media marketing. We at speed mobile website specialize in Facebook advertising. First and foremost your campaign has to be set first according to your needs then target your audience.
Okay, let’s say you got your website up and running on the internet. Let’s get it optimized for the essentials that your viewers are looking to find, your location, and a prompt for a booking widget or assistance widget. We at speed mobile website can build a chatbot for customer support or restaurant reservations or booking widgets. The first bot we introduced was our SMS bot.
The bot answers some basic questions and we can customize it for a support channel and so much more. This is for collecting mobile numbers that you can use for two-way texting. You certainly are welcome to reach out to us about our pricing plans for SMS credits pricing and monthly plans. Plans start at 100 credits.
This is economically priced for your business so that customers can find out about your services via text message. The form offers a sense of privacy for your mobile phone number. They can’t see your caller ID with the initial SMS bot response.
Now that we have talked about numerous marketing strategies that you can get for your online marketing, there is a heavy hitter in the online marketing game and that is WiFi marketing. if you have not considered getting this for your business now is the time to do so. WiFi is very lucrative in the sense that you can do so much with it. You can collect emails and text leads for building your lists. Also, you can redirect them to so many different things once they connect to your hotspot.
You can redirect them to social media and that is such an easy way to build up your social signals. Fresh signals mean more engagement without having to do any work on your part once you have WiFi marketing. The service is always getting upgrading adding more features to make the system more robust.
With WiFi marketing the possibilities are endless and when you put this into practice you can become the talk of the town meaning when people come to your food or coffee shop and you have WiFi marketing send them directly to your online food portal and never miss a sale.<
Landing Page Design
We found a company online that offers over 300 templates to get you started with building a landing page. You may already know what landing pages do, but in case you don't, they are for making a database of email leads for marketing. You then can send email messages to announce a special sale or newsletters.
You also want to use a system that can make high-converting landing pages. They have sufficient integrations to connect with your email marketing provider. They also provide some marketing packages to help collect subscribers. We are impressed with the quality of landing pages and pop-ups you can use. Check out what they do at Landingi.
